MOBILE TRAVEL TECHNOLOGIES ltd

Redefining Travel Experiences

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easyJet wins Best Mobile Booking Solution at Mobile Travel & Tourism Awards

Posted on 03 Apr 2014

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The awards were run by ‘Mobile Marketing Magazine’ as part of the inaugural Mobile Travel & Tourism Summit which took place in London yesterday to celebrate excellence in mobile strategy and marketing among the Travel & Tourism community. easyJet won the Best Mobile Booking Solution award for its ‘brilliant’ smartphone app.  The Mobile Travel & [...]

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NFC, BLE & iBeacons – A location history lesson for travel

Posted on 10 Feb 2014

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by Glenville Morris, Head of Consulting at MTT. We hear a lot about NFC in the world of travel technology but it certainly seems passé with the arrival of the ‘sort of’ new kid on the block, BLE. BLE, WTH is that I hear you ask? Sit down class, today’s lesson is about history, location [...]

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Wearable technology and the way we travel

Posted on 06 Jan 2014

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by Glenville Morris, Head of Consulting at MTT. I’m sure you will remember the Back to the Future movies and Marty McFly’s Hoverboard which was predicted, along with Flying Cars, as the way we would all travel by 2015. Next year, 2015, I’ll get the hoverboard promised in Back to the Future II, won’t I, [...]

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The lost revenue opportunity in mobile travel

Posted on 19 Dec 2013

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Airlines need to follow the lead of retailers by engaging customers with intelligent push notifications to drive ancillary revenue and improve customer interactions  Airlines are failing to leverage post-reservation mobile merchandising opportunities and customer interaction opportunities on mobile and are therefore leaving a lot of potential mobile revenue on the table. Ancillary revenue growth on [...]

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What do travellers want from their airline’s mobile services?

Posted on 02 Dec 2013

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MTT surveyed 800 travellers across three regions about airline mobile services and what they want and expect from their airline on mobile compared to what they are getting today. The survey was conducted by a global market research company with a database of over 10 million people. The survey was conducted in Europe (with travellers [...]

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Responsive Web Design and the Mobile Travel Mix

Posted on 14 Nov 2013

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As more and more consumers adopt mobile as a central part of their online activity, companies and brands are trying to make their sites and services available to more people on more mobile devices. There are a variety of ways to deliver content and functionality to mobile devices, each with strengths and weaknesses. Responsive web [...]

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